The ramifications of ATC’s de facto SMP status for smaller operators

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In June 2020 when Ghana government finally named MTN a significant market power (SMP), the reason was very simple – MTN had for years controlled about 75 percent share of the industry cumulatively in terms of subscribers, voice and data traffic, SMS, value-added services like mobile money and revenue among others. The main reason subsequently was therefore the need for regulatory interventions to correct the market imbalance.

It was not a secret that MTN was the only profitable operator in Ghana, in the real sense of the word. Indeed, naming MTN SMP was long overdue as government will note that under the National Telecommunications Policy (NTP) any operator with 40 percent or more market share in voice, data, SMS and value-added services is considered an SMP. At the time of naming MTN SMP, it had held way more than 40 percent market share for over 15 years.

Now MTN has been subjected to a number of regulatory interventions aimed at correcting the imbalance in the market. This also places MTN in a position to be a Network as a Service (NaaS) to carry the entire ecosystem along the path of growth.

 

ATC Ghana CEO, Yahaya Nasamu Yunusa

While the smaller operators are strategising to take advantage of the regulatory interventions with respect to MTN’s SMP status, they – particularly the much smaller ones – seem to be getting suffocated by their abiding and progressive indebtedness to the de facto SMP in the tower industry – ATC Ghana, which controls an estimated 85 percent of telecom towers in the country.

Figure 1 below shows the telecom tower market share structure in Ghana.

Figure 1

ATC Ghana got to this de facto SMP status by acquiring telecom towers from MTN, Vodafone, Airtel and Eaton Towers. So, currently, their only competitor in Ghana is Helios Towers, and a few towers managed by Vodafone itself.

Meanwhile, Glo is also on its own – not participating in the telecom tower co-location arrangement managed by ATC Ghana. When TechGh24 contacted Glo as to why that decision, an official of the company said: “The reason is simply the high financial cost of being part of ATC’s co-location arrangement”.

Suffocating tower cost

Speaking of high tower cost, under ATC Ghana’s co-location arrangement, some potential investors interested in one of the smaller operators in the country did their independent due diligence to help them decide whether to go ahead with the deal. They found that tower cost, as in the fees that operator pays to ATC Ghana, constitutes a whopping 70 percent of their total operational cost (OPEX).

In a position paper they wrote, indicating why they abandoned the deal, that potential investor said they found ATC Ghana charges about 60 percent higher than the industry benchmark. The investor therefore walked away from the deal due to the tower cost.

 

Figure2 below is an extract from their position paper

Figure 2

 

ATC’s 40% reduction offer

Even if that potential investor’s claims were to be ignored, Techgh24 learnt that just last year ATC Ghana gave the smaller operators a usual offer of 40 percent discount on their recurrent tower fees – on condition that they paid off their legacy debts. But none of those operators could take advantage of the juicy offer, because the legacy debt is just too much for them to pay off.

This should engage the National Communications Authority’s (NCA) attention – particularly the newly appointed board; because if ATC Ghana can afford to offer a whopping 40 percent reduction in recurrent fees, it suggests that they may indeed be charging 60 percent higher than they should, and so there is still a profit margin of about 20 percent to be earned from the smaller players.

Indeed, per ATC Ghana’s own documents in Figure 3 below, adding more tenants to a tower comes at less cost to ATC. So, the argument is that it does not make sense for ATC Ghana to keep charging both the big and small operators the same fees, when it is obvious that it does not cost them much to host the smaller players – and those operators are virtually suffocating under their progressive indebtedness to ATC Ghana.

Figure 3

Figure 4 below (from ATC Ghana itself) also reveals that the estimated return on investment (ROI) for ATC Ghana from telecom tower operations in Ghana is averaging between 13 and 32 percent (much higher than even real estate profits). And a greater part of that money is being shipped out of the Ghanaian economy to the United States of America, while ATC Ghana does a few piecemeal corporate social investments in Ghana in the form of ICT centres and support for girls in ICT.

Techgh24 learnt that just last year ATC Ghana gave the smaller operators a usual offer of 40 percent discount on their recurrent tower fees
Figure 4

SMP Call

So, the silent cry of the smaller operators is for the NCA, under the current board, to step in and correct the grave market imbalance by declaring ATC a SMP and then insisting on a proportionate recurrent fees (PRF) regime, wherein the smaller operators pay less for the same services as the big operators. The PRF regime should be such that as an operator grows it pays fees proportionate to its size. That way, ATC Ghana won’t be able to unilaterally fix prices for operators just to keep mounting debts on the smaller operators while the ‘big boys with deep pockets’ keep growing.

This is not far from International Telecommunications Union (ITU) recommendations on the declaration of SMPs and the subsequent measures which need to be put in place to ensure fair competition, consumer protection and the general creation of an enabling environment for innovation and the expansion of products and services.

So, like MTN, the purpose of naming ATC Ghana a SMP would not be to clip their wings but rather correct an imbalance in the market – and thus make ATC Ghana a vehicle for driving growth rather than suffocating smaller players while only the bigger players thrive.

While the NCA is considering the proposal to regularise the de facto SMP status of ATC Ghana, it is important for them to also look into some very striking allegations in a 2017 report on ‘Network Tower Sharing and Telecom Infrastructure Diffusion in Ghana’ from a study conducted by Alexander Osei-Owusu and Anders Henten. It borders on how telecom tower co-location is being run in a manner that favours the two leading telcos and shortchanges the smaller operators.

That report made three main allegations based on interviews with former staff of tower companies and telcos.

Telco staff join ATC

According to the report, when the telcos sold their towers to ATC and Eaton Towers years back, the telcos staff who were managing the towers at the time became employees of ATC Ghana and Eaton – and those from MTN and Vodafone, in particular, now occupy top management positions at ATC; and they allegedly remain loyal to their former paymasters.

Lease-back arrangement 

The report also alleged that ATC Ghana had a lease-back agreement with the big operators, like MTN for instance; and that meant all the towers it bought from MTN were leased back to MTN, and all kinds of strategies were implemented to ensure MTN enjoyed some special treatment as far as access to those towers were concerned.

In order for the lease-back arrangement to work, according to the report, ATC Ghana allegedly categorised towers into platinum, gold and silver based on a number of factors, chief among them being location. And telcos were supposed to pay more for platinum towers, which are mainly located in densely-populated business centres. So, the smaller telcos who could not afford the high fees were automatically excluded from the platinum towers.

300 towers minimum

The third allegation in the report was that ATC Ghana implemented a policy that said the only condition under which an operator would be allowed to participate in the co-location was when the operator agrees to sign on to at least 300 towers, which was difficult for smaller operators. So, they were shortchanged while the big operators continue to have an edge.

ATC Ghana denies

When TechGH24 reached out to ATC Ghana, they flatly denied all of the allegations as false and inaccurate – except for the 300 towers minimum requirement, which they subtly admitted was a one-time arrangement but not an abiding policy. They accused authors of the report of doing a bad job by speaking with only former staff of telcos and tower companies without consulting ATC Ghana and NCA before publishing their report.

Find the full response of ATC below as well

The paper makes certain assertions about ATC Ghana, all of which are false and contain a number of inaccurate statements about the telecoms industry in Ghana. For example, based on one tower lease agreement supposedly requiring a commitment of 300 co-locations, the authors conclude that the same requirement applies automatically to all operators and therefore constitutes a barrier to market entry for smaller operators. Not only is this factually incorrect (there is no universal 300 co-locations requirement), but it is also illogical.

As wholesale-only providers, tower companies have no incentive to discriminate against access seekers; our multi-tenant business model is predicated on providing wholesale access to as many operators as possible. Like any other commercial transaction, tower-lease agreements are negotiated bilaterally on a willing buyer-seller basis based on the objectives of each party.

It would not make commercial sense for a tower company to propose a high co-location requirement on a smaller operator with less financial means, as such an agreement would likely fail. By the same token, no operator would agree to a minimum number of co-locations if it was not in line with their network rollout plans.

The authors similarly conclude – on the basis of one alleged agreement – that a requirement in tower lease agreements for operators to obtain insurance to protect against unforeseen risk constitutes a barrier to entry for smaller operators. Again, their argument lacks substance and their logic is flawed.

What the authors fail to acknowledge is that tower companies in fact improve competition between operators and reduce barriers to entry for smaller operators by offering non-discriminatory open access to sites, thereby allowing all operators to deliver networks and services more cost-effectively for the benefit of consumers. Tower-sharing reduces the overall investment and operating costs for operators and optimises their allocation of capital, enabling them to focus on their core business of acquiring and servicing customers, expanding network coverage and providing high quality service.

It is also noteworthy that the authors have purportedly relied on accounts from current/former employees of local Mobile Network Operators (MNOs) and tower companies without making any attempt to corroborate those accounts with the companies themselves (ATC Ghana was certainly not approached), or indeed the NCA. If this was intended to be an objective piece or research, the authors should have made such enquiries.

ATC Ghana prides itself on being a good corporate citizen. We have earned a reputation in Ghana for adopting the highest business and ethical standards and for our commitment to social responsibility. This year alone, we were inducted into the GITTA Hall of Fame for winning Tower Company of the Year for the eighth time in a row (as TechGh24 reported), launching four new Digital Communities to provide free ICT education in the communities we serve, and supported Minister Owusu-Ekuful’s annual Girls in ICT initiative that encourages girls and young women to pursue studies and careers in STEM. ATC Ghana is regulated by the NCA. If the NCA had any concerns about our conduct or behaviour, they undoubtedly would have raised them with us.

But in spite of all the explanations, the NCA needs to look into those issues thoroughly – and more importantly into the issue of tower cost, particularly to the smaller operators, with a view to ensuring holistic rather than one-sided industry growth.

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