German based on demand legal firm has appointed Paloma Gutiérrez Keever to support the firm’s lawyer on-demand offering, Centurion Plus, in Europe. From our Frankfurt office, Paloma will be supporting the growth of Centurion with a focus on Germany. She will be instrumental in growing partnerships with European firms, corporations and increasing the firm’s presence across Western and Eastern Europe.
Paloma brings years of experience as a legal marketing consultant advising leading European and Latin American law firms on their communications and marketing strategies. Having worked with the most prestigious legal publishers in Europe, Paloma understands the shifting dynamics behind the practice of law in the 21st century. She will be instrumental in diversifying Centurion’s offering and growing the firm’s practice across Germany, where Centurion has had an office since 2019.
“Our model has been very successful in reshaping the legal advisory industry. It was almost inevitable to expand into Germany and Europe. Flexible legal services are undeniably the future of practicing law and with Paloma joining the team, the opportunities are endless. Embracing change and the ability to adapt thereto is a golden thread at Centurion. We are extremely excited to welcome Paloma to the team and we look forward to her contribution in not only expanding but also elevating the Centurion Plus model in a very competitive European market,” said Leon van der Merwe, Director of Centurion Plus.
“The German market was always a key market in our plans to expand our CenturionPlus model. Naturally, this is a very important move for us at the Firm, and for the growth of on-demand legal services in the world. We could not be more excited to have someone as experienced as Paloma on board to drive this initiative and further cement our brand in Germany and Europe,” stated Oneyka Ojogbo, Team Lead, Centurion International AG.
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Paloma has an MSc in International Relations from the London School of Economics and a Bachelor’s degree in Media and Communications from Goldsmiths College, University of London. In 2017, she completed a copyright law certificate with Harvard University.
With more than 160 lawyers, Centurion Plus platform is providing flexible solutions to clients that address mounting workloads and budgetary constraints. Centurion Plus is a platform which provides on-demand-lawyers that can work with clients on site or remotely, on various flexible models such as secondments, special projects, rotational work or flexible support. Clients also get the benefit of expertise at a far more competitive rate that reflects the significantly lower overhead costs of this model.
